Heritage Werks is the leader in creating heritage programs for MLB, NBA, NFL, NHL and collegiate sports teams. We understand the demands of supporting world-class programs, from enhancing the game-day experience to programming new stadiums, strengthening partner platforms and fueling fan engagement and new content and revenue streams — we do it all.
we’re not librarians WE’RE BRAND ACTIVATORS
Our services combine the best practices of institutions like the National Archives and the Smithsonian Institution with the sophisticated tools and ideas of a modern agency. We’re not just archivists. We’re brand activators who fuel the way teams connect with fans and communities and how employees connect with each other.
next-generation operating model
We provide all of the tools and services necessary to help professional sports teams access and leverage their heritage.
Each collection is supported by a cross-functional team of highly experienced archivists, researchers and digital specialists in our geo-secure, state-of-the-art archival facilities. Our digital archive helps to break down silos and supports self-service information sharing. We also provide on-demand research and curatorial services to help bring your history to life.
Together, our next-generation services cut costs, improve productivity and support collaboration, ideation, and innovation enterprise-wide.
our Services include:
All-inclusive annual programs to manage, mine, activate, and monetize team heritage
Web-based digital archives to provide real-time, enterprise-wide access to content
Game day workflows to capture history as it happens
Archival preservation, storage, and digitization
External content mapping, discovery, and acquisition
Content curation, intellectual arrangement, and metadata tagging to fuel access and use
Heritage programming master plans
Interactive heritage experiences and new stadium programming
Creation of sponsor assets
Heritage at Work
The Heritage Werks team combines the expertise of highly trained archivists with brand strategists and communicators who are experienced in working with some of the world’s most respected organizations.
We provide cost-effective all-inclusive annual programs to manage, support, and activate your heritage.
We actively engage our clients throughout the archives planning, development, implementation, and ongoing management process.
We ensure value and ROI. We understand that any investment in an archival program must be supported by a valuable business case and a return on investment, and we will collaborate with your teams to ensure both are established and met.
We bring a high level of excitement and enthusiasm to every engagement.